Monday, March 10, 2008

Selling the devil to your soul

The NYT explains it all to itself:
Consumers get all kinds of free services and content on the Web because they are shown ads, and media companies are increasingly showing them ads based on data they have collected about them. So, in a sense, consumers “pay” for free content and features like e-mail by letting companies collect this data about them.


Fair and balanced exchange:
“When you start to get into the details, it’s scarier than you might suspect,” said Marc Rotenberg, executive director of the Electronic Privacy Information Center, a privacy rights group. “We’re recording preferences, hopes, worries and fears.”

2 Comments:

Blogger Jon said...

I interpret it as selling my soul to the devil, and then he or she leasing it back to me .. you have to lease the access to the ads, either on the web or tv, after all.

3/10/2008 3:20 PM  
Blogger Tom Matrullo said...

the devil can to go to the devil.

3/10/2008 11:38 PM  

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