Jesu, meine Freude
When executed properly, this infusion of meaning creates a covetous relationship between your brand and the prospect's self-identity. To choose otherwise would be a form of emotional suicide. #
A century after Freud and Jung first compared size of their respective coglioni, their systems, interpretive languages, and feral mechanisms of survival are making it bigtime in the entrancingly redundant world of bullshit about branding. More just now the Prussic Herr Jung. That self you thought was tapping into archetypes? That's just bran gnou. More at Mystic Bourgeoisie.